Dave Pollard's environmental philosophy, creative works, business papers and essays.
In search of a better way to live and make a living, and a better understanding of how the world really works.



May 25, 2003

LIBERTY 2004 MEME PROJECT

Filed under: How the World Really Works — Dave Pollard @ 13:09
unemployment I‘ve been commenting on others’ contributions to Rayne ‘s and Kriselda’ s Liberty 2004 Meme Project, and recommending that we use The Tipping Point as a process for getting traction for the memes we decide on. I thought it was time to offer up some ideas of my own. Let me start with my biases and blind spots. I don’t understand why so many Americans continue to support Bush. In any other developed country, someone with his approach, extremist policies and record of failures would be soundly trounced if he ran for re-election. I also don’t understand the lack of passion around electoral reform. After the debacle of 2000, when the Supreme Court ended up appointing a president because the electoral system was incapable of doing so, after seeing the abuses that partisan appointed electoral commissions can perpetrate, after seeing large corporations use huge campaign donations to buy both major parties, after seeing the abomination of ‘redistricting’ ridiculed as profoundly anti-democratic at home and around the world, why isn’t serious electoral reform a priority in every American’s mind? How can the country that prides itself as the epitome of democracy tolerate a thoroughly dysfunctional electoral system?

Having said what I don’t understand, what I do understand is that in every country in the world, what’s happening locally trumps what’s happening nationally and internationally. People care more about the domestic economy than the global one, more about domestic security than international security, more about local water quality than global warming.

So here are the five principles that I believe should govern the selection of the Liberty 2004 Memes, and the process by which the memes should be used:

  1. Triage: The  target audience should be undecided, independent, moderate, occasional and ‘swing’ voters. No point coming up with a campaign that appeals only to those that are going to vote for us, or against us, anyway.
  2. KISS: The memes should be simple, memorable and compelling, and address the issues most important to the target audience. Not cute, not too-clever-by-half, not strident, not abstract, not demanding. Remarkable would be nice, but is not absolutely necessary.
  3. Positive and Negative:  We probably need two memes, because some people vote for and other people vote against, and we need to appeal to both.
  4. No personal attacks: As vital as it is that the positive message resonate personally, it is equally important that the negative message not be personal. The negative message needs to be about the impact of the Bush policies and the Bush administration’s performance , not ad hominem criticisms of the administration. Even using barbed language like the Bush regime, as tempting and satisfying as it may be, will backfire with many moderates.
  5. Catchphrase + Stories: The memes must be a combination of a catchphrase and supporting stories . The stories reinforce the catchphrase and give it life, depth, power. The story of the rescue of the captured American woman soldier in Iraq is an example of the type of powerful story the Republicans have learned to use. We need stories that are even better, and ideally more truthful.

At this stage, and with the caveats above, here are my two recommended memes:

  1. Put America Back to Work. This is the positive message, that reflects the massive unemployment, threat of unemployment and under-employment that is the legacy of Bush’s economic mismanagement and collusion with multi-national corporations that have no allegience to the American people. The stories supporting it should be about real Americans, including small American businesspeople, who are struggling to make ends meet as a tiny number of individuals and corporations reap obscene profits and destroy and export jobs in the interest of increasing profits even further. It’s not a new or clever message, but it meets every one of the criteria above. Salon bloggers have already provided at least a half-dozen perfect stories.
  2. Government For the People: This is the negative message, that reflects the concerns of many Americans that the current administration is unduly interfering with the rights and day-to-day lives of Americans. The stories supporting it should be stories of government terrorizing ‘ordinary’ Americans just going about their business: The NY restaurant diners who were assaulted and had guns waved in their faces during the bungled FBI raid. American citizens who have ‘disappeared’. Personal stories of Homeland Security excesses. The implication is that the security forces that the current administration has established and inflicted on Americans are incompetent and out of control. Personal stories that show the damage of right-wing Republican social legislation are also fair game, provided the focus is on the personal impact of the legislation, not on the legislation itself.

I’ll post this to the Liberty 2004 Meme site, and I look forward to your reactions to my ‘outsider’s view’.

May 24, 2003

CAR RALLY ORGANIZATION: IDEAS NEEDED

Filed under: Our Culture / Ourselves — Dave Pollard @ 16:46
antique car I‘m organizing a car rally around the Caledon countryside next month. I’ve organized them before, many years ago, but a lot has changed since then. This is a group of neighbourhood couple with their kids and/or friends, so it can’t be too serious or competitive. Here’s what I have so far:

  • Every car (team) will take a cellphone and a digital camera.
  • You follow relatively easy directions, staying just under the speed limit.
  • You call into ‘Headquarters’ when you reach certain ‘checkpoints’. HQ logs your time and allots points depending on time elapsed since last checkpoint (not too much, not too little)
  • You are asked to look for 10 things along the route (no info given on exactly where on the route they are) and get points for each one you see and photograph
  • You are given 10 photographs of things along the route and get points for noticing them and saying what street or road they’re on.
  • You have to complete three silly out-of-car projects en route, and photograph them for points to show you did them.
  • We all meet at a neighbourhood restaurant, show the pictures up on a screen, and award the prizes, at the end of the route.

Any other ideas? Any landmines I’ll need to avoid?

May 23, 2003

SIDEBAR NOW UP

Filed under: Our Culture / Ourselves — Dave Pollard @ 20:13
eyreequel
As promised, Incubating Memes, a list of interesting links that are either self-explanatory or awaiting coverage in my blog posts, is now up in my right-hand sidebar. My rule for updating this sidebar is show newest additions at the top, drop them off the bottom after a week. You already have enough to read, so I’ll try to be selective and put up more than just ‘remainders’ on this sidebar. Unfortunately, I’m not techie enough to add a comments feature to it, so if you really want to talk about them, e-mail me, or write about them on your own blog. The extraordinary artwork above is from Sweden’s Linda Bergkvist, one of the artists posting on GFX Artist, one of the sidebar entries.

IF WE COULD LIVE OUR LIVES OVER: NO REGRETS

Filed under: Preparing for Civilization's End — Dave Pollard @ 10:53
regret As I was driving to the office yesterday I saw a billboard that read: No one on their deathbed ever regretted not having spent more time at the office. Rather than savouring the irony, I got to wondering why we go through so much of our lives regretting what we haven’t done, and why we don’t do something about it. I discovered that there is (surprise) a website (regretsonly.com) and a book ( Damn!) on the subject, which suggest that most of our regrets are about relationship choices, passed up opportunities, indiscretions, bad decisions, youthful folly, or procrastination.

Let’s set aside for the moment the regrets for actions that seriously hurt others, where it is too late to do anything but deal with the guilt and atone for the consequences. Why do we regret inaction, the road not taken? Why do we regret past choices that hurt no one but ourselves? On the surface, there does not seem to be any Darwinian logic to regret. As Stephen Stills said “If you can’t be with the one you love, love the one you’re with.” Seems like sage advice for survival and sanity, so why does it rub so many of us the wrong way?

The emotion of ‘regret of inaction’ is not guilt, but grief. Selfish grief to be sure, but grief nonetheless. What possible value does it serve? Such regret is the result of imagination: If we could not imagine the possible outcomes of a road not taken, we could not regret not having taken it. And the fact we did not take that road suggests there was some overriding moral or rational assessment that led us not to take it. The overriding assessment would be that a trade-off was necessary (not all roads can be taken) and in the absence of perfect information or as a result of immaturity the road that was taken (even if that alternative road was to do nothing) had greater emotional or intellectual appeal (e.g. the desire to minimize risk) at the time. In simpler terms, regret stems from if I knew now what I knew then realizations of what we imagine might have been.

Suppose we take this out of the human domain for a moment. Suppose a doe makes a decision to steer a predator in a certain direction to distract it from her fawns, and it turns out that she steered in the wrong direction and her fawns were eaten by the predator. She could imagine what the alternatives might have been, and regret the choice not to go in the other direction. This would have a Darwinian purpose: Learning about the consequences of alternatives enhances the survival of the species by improving the decision-making process the next time a similar situation arises. But why should the doe emotionally regret the consequences of a wrong decision, rather than simply intellectually learning from the experience? Why should she beat herself up over having made the wrong decision? Perhaps ‘lingering’ regret is a Darwinian message that more work is needed, that our learning is incomplete. But suppose the fawns exercised some judgement of their own and took some action that saved themselves despite the doe’s error. The doe will feel less regret, less grief over her error because the consequences were less severe. But that means the real grief was over the loss of her fawns, not the judgement error that led to it, and that the regret is a separate (and relatively minor) emotional consequence.

So when we regret having married X instead of Y, or regret making a living doing X instead of Y, or regret having done X today instead of Y, are there similarly multiple emotions at work that we lump together as ‘regret’? These cases pre-suppose that we are unhappy, intellectually or emotionally, with the road we did take, which allows us to imagine a better alternative from a better decision. So we are already dealing with two emotions, grief over the consequences of the decision we did take, and regret for what we imagine might have been (grass being always greener, etc.) the consequences of the decision we did not take. The harder we judge ourselves, and the more idealistic we are by nature, the deeper the latter emotion will be.

To what purpose? The unhappiness, the grief over our current state is probably designed to be motivational. If the doe is instinctively dissatisfied with the stag she’s with, because of his inability to provide what she thinks she should expect from the relationship, she is motivated to leave and find another mate, especially if there’s one handy so she can imagine the possibilities, and presumably her subsequent action will result in healthier and longer-living progeny. If the doe and stag find their current grazing area unsatisfactory, they are likewise motivated to find and move to a better place, ‘make their living differently’, with improved Darwinian consequences.

And what’s the purpose of the regret for the road not taken? Assume for a moment it is too late to choose Y instead of X . The alternative stag has long since picked another mate and moved away, the other grazing area long since been taken over by other herds. Is the lingering regret merely an emotional or intellectual artifact of imagining what ‘might have been’, when it was still ‘what might be’? The imagining of what might be is clearly instructional, it has learning value and thus Darwinian advantage. But if it’s too late, why do we regret what might have been? Here’s Eliot’s answer (yes, I’m quoting Burnt Norton again):

       Time present and time past Are both perhaps present in time future, And time future contained in time past. If all time is eternally present All time is unredeemable. What might have been is an abstraction Remaining a perpetual possibility Only in a world of speculation. What might have been and what has been Point to one end, which is always present. Footfalls echo in the memory Down the passage which we did not take Towards the door we never opened Into the rose-garden. My words echo Thus, in your mind. But to what purpose Disturbing the dust on a bowl of rose-leaves I do not know. Other echoes Inhabit the garden. Shall we follow? Quick, said the bird, find them, find them, Round the corner. Through the first gate, Into our first world, shall we follow The deception of the thrush? Into our first world. There they were, dignified, invisible, Moving without pressure, over the dead leaves, In the autumn heat, through the vibrant air, And the bird called, in response to The unheard music hidden in the shrubbery, And the unseen eyebeam crossed, for the roses Had the look of flowers that are looked at. There they were as our guests, accepted and accepting. So we moved, and they, in a formal pattern, Along the empty alley, into the box circle, To look down into the drained pool. Dry the pool, dry concrete, brown edged, And the pool was filled with water out of sunlight, And the lotos rose, quietly, quietly, The surface glittered out of heart of light, And they were behind us, reflected in the pool. Then a cloud passed, and the pool was empty. Go, said the bird, for the leaves were full of children, Hidden excitedly, containing laughter. Go, go, go, said the bird: human kind Cannot bear very much reality. Time past and time future What might have been and what has been Point to one end, which is always present. 

What Eliot is saying, I think, is that when we are unhappy we create stories that provide us with solace, and that our vivid imaginings can become so real that they become alternatives out of time, so that ‘what might have been’ becomes to us a real possibility in the present. As the remarkable film To Gillian on Her 37th Birthday so eloquently showed, if we are unable to let go of these imagined, invented stories, they cease to provide solace (which is positive) and begin to consume us with regret (which is negative). It is like the reverse of the Dragon Story : As important as it is to recognize our dragons when they are real, it is equally important to recognize our stories of ‘what might have been’ as unreal, as merely stories . One cannot regret a story. It is not a possibility, not a road not taken, it does not exist.

May 22, 2003

RELATIONSHIPS & COMPROMISE

Filed under: Our Culture / Ourselves,Using Weblogs and Technology — Dave Pollard @ 12:38
relationships The latest infectious meme in the blogosphere, which suggests that perhaps the best relationships require no compromise at all, started when one blogger innocently observed that a prime example of how compromise works in marriage is the process of deciding “which movie shall we see”. Before you go see what others have to say on this subject, think about where you stand on this spectrum:
  1. The best relationships require and achieve compromise on all things, big and small.
  2. The best relationships let you compromise on small unimportant things, but quickly achieve shared consensus on things that matter.
  3. Compromise depends on the nature of the relationship. In a romantic relationship compromise is necessary, but in friendships it isn’t.
  4. The best relationships require honesty, and too much compromise is dishonest and leads to chronic unhappiness in the relationship. Generally, women know where to draw the line better than men, and end a relationship that compromises too much.
  5. The best relationships require no compromise at all. Life is too short and precious to sacrifice what you really want for one relationship.

Decided where you stand? Now how about business relationships — is your position different? OK, now you can start with Caterina ‘s post and follow the thread. I’m going to shut up for a change and listen to what others have to say before I add my two cents.

AN ASIDE ON SIDELINKS BARS
Caterina has also started a “sidelinks” bar, a list of links to interesting issues or subjects , with no or minimal commentary. I think it’s a worthwhile idea, but I can’t help thinking that if we agreed upon some principles for these, they’d be more useful and we could even get blogmakers to build them into the tools. Take a look at Caterina’s (see link above) and those of two ‘A-list’ bloggers she refers to that I haven’t mentioned before: Anil Dash and Jason Kottke . What do you think? What should they be called? Should they have no commentary or a teaser? What’s the ideal number? Look for mine, in the right column that has more room, shortly. I’m thinking of calling it incubating memes.

FIVE RADICAL DESIGN PRINCIPLES

Filed under: Working Smarter — Dave Pollard @ 08:10
design Redesign is the fourth ‘R’ — after reduce, reuse, recycle — that could make the world saner, more sustainable and more livable. But most design is unremarkable: Pretentious, imitative, retrospective, incremental. Here are five radical design principles, gleaned from thinking about how few of the over-hyped design mega-award-winners are purple cows :
  1. Design should be intelligent, not informative. It should do things for you, not give you more data to do things for yourself. How could we design an in-car navigation system to do this? (my own idea)
  2. Design should obviously and intuitively simulate real life, not force people to adapt to new technology. It should need no manual. How could we design meeting technology, or technology for long-distance family videoconferences, to do this? (idea from Alias|Wavefront )
  3. Design should recognize that we are nomads by nature, and be so portable we take it everywhere without even thinking about it. Anything else ties us down: to desks, offices, cities, civilization, routines, old ideas, boring places, the tyranny of possessions. How could we design kitchens, or clothes, to do this? (my own idea)
  4. Design should start with a small piece of wood and shadowing someone under thirty. Tell him or her it’s a magic block and can be designed to do anything. Write down what he or she wishes it could do. Then start designing. (idea from Marc Rettig )
  5. Design should make you feel better. Our terrible world is making us all crazy. Most of us can’t or won’t be involved in fixing it. So design stuff that comforts, exhilarates, stimulates, takes people away. Think safe recreational drugs, more effective women’s vibrators, VR tours of exotic places. (my own idea)

May 21, 2003

THE CANADIAN MAD COW FUROR: A MIXED BLESSING?

Filed under: How the World Really Works — Dave Pollard @ 14:28
gift horse Some people have no shame. After a lab report concluded that one cow in Western Canada that died last January was infected with ‘mad cow’ bovine spongiform encephalitis (BCE), the American beef industry had the border closed within an hour to all Canadian livestock (including sheep and goats, which universally carry their own species’ form of BCE, called scapie, and which we’ve been knowingly eating worldwide for years). Shares of McDonald’s tumbled. And today, Michigan started sending back Eastern Canadian waste disposal vehicles on the off-chance they might contain ‘scraps of mad-cow-infected beef’. It’s all right out of a Monty Python sketch.

When you think about it, though, this hysteria might actually be a blessing:

  1. Canada-US trade disputes have recently turned quite nasty. The adjudicating panels are likely to be much more cynical about the legitimacy of blatent new American anti-Canadian duties (on softwood lumber etc.) when they hear this nonsense.
  2. Canadian business and government leaders are starting to get wise to the need to stop sending raw Canadian materials to the US at bargain prices and then buy back the finished goods at premium prices. It’s unhealthy for the Canadian economy to be so dependent on commodities and on a single trading partner. And as the Canadian dollar soars (up to 74 cents US versus 62 cents just a few weeks ago) we’re going to have to find some new non-commodity products and new markets anyway.
  3. The beef industry is now dominated by conglomerate factory farms that are the epitome of animal cruelty. If a few of them go under and family farms regain ground at their expense, that would be wonderful.
  4. Beef is an extravagently expensive food product, despite the technologies that make it more and more chemical and less animal every year. And despite the industry hype, it’s not good for you, and we all eat too much of it.
  5. Why should Michigan be accepting Canadian garbage anyway? We can all thank NAFTA for striking down laws that used to make it illegal to export or import garbage from another signatory country. And you all know what I think of ‘ free trade ‘. So, damn it, Michiganers, refuse that refuse. 

So go ahead, you crazy, greedy guys. Keep banning Canadian stuff on absurd grounds. Mad Cow is not a Purple Cow , but it might just be a Gift Horse.

NOTE TO BUSINESS READERS: SURFACING INNOVATION

Filed under: Working Smarter — Dave Pollard @ 06:44
For some reason, yesterday morning’s post on Surfacing Innovation didn’t show up on the Salon/Radio server until last night. If you’re interested in the subject and missed it, please scroll down or follow the link above.

A ‘NAIVE’ TAX SYSTEM THAT MAKES SENSE

Filed under: How the World Really Works — Dave Pollard @ 06:38
tax system Tax codes are complicated. They needn’t be. Despite what we may be told, most tax laws are politically or pork-barrel motivated, and add to the complexity but not the fairness of the laws. One consequence of complex tax laws is that only the rich can afford the expertise and the elaborate mechanisms that get around the laws, effectively nullifying the progressive (richer people pay higher rates) nature of most tax laws, so that effective tax rates are almost flat.

A second consequence of complex tax laws is that these laws are essentially unenforceable. Inadvertent or deliberate errors in tax reporting are almost inevitable as the number of pages and calculations in the tax form rise, so authorities focus on the larger taxpayers and those in ‘profile’ groups known to evade taxes. The mistakes the rest of us make, whether in our favour or the government’s, may never be caught.

Taxes are designed to generate revenues to pay for government programs by appropriating or withholding a portion of people’s and corporations’:

  • Income (salary, investment income and capital gains), 
  • Payrolls (social services taxes), 
  • Wealth (property, capital and estate taxes), and 
  • Consumption (sales and commodity taxes and user fees). 

The result is a combination of benefit-based taxation (where tax is proportional to benefits received from government programs) and ability-to-pay taxation (where the more you have, the more tax you pay).

Tax systems are very political, since capital moves globally where the tax is lowest, all other things being equal. No government wants its tax system to be significantly out of line with neighbouring states’, or it will lose taxpayers, individual and corporate. Over-hyped and convoluted tax credits deliberately obfuscate their ‘real’ tax benefits for political advantage.

The following system would probably therefore never work under current laws, because it is too honest and transparent. If however citizens were to enact laws that required tax regimes in their jurisdiction to be as simple as possible, fair, enforceable and transparent, a system like the following could be instituted:

  1. Corporations would cease to be tax paying entities. Instead, their profits would accrue automatically and immediately to their individual shareholders in proportion to shareholdings, regardless of whether they were paid as dividends or retained in the company. All tax ‘shelters’ would therefore disappear.
  2. Payroll and social services taxes would be eliminated. They are unduly complex and regressive and inadvertently act to discourage employment.
  3. Consumption taxes would be replaced with production taxes, which would be paid based on the ‘full added cost’ (i.e. including the replacement and remediation cost for all materials and energy resources consumed and waste produced, using calculations developed by economist Herman Daly), rather than on actual out-of-pocket cost or retail price. The tax would be paid by the producing individual or enterprise at the time of production (extraction or manufacture) at one of three rates: 
    • Zero-impact products and services — those that have no social or environmental impact (zero tax rate)
    • Sustainable products and services — those that consume renewable resources (taxed at x% of full added cost)
    • Non-sustainable products and services — those that consume non-renewable resources (taxed at 4x% of full added cost)

The general principle is to tax ‘bads’ not ‘goods’, and hence simultaneously achieve two socially desirable objectives: the raising of money for public infrastructure and governance, and the discouragement of activities that are socially objectionable (e.g. dislocating labour in favour of capital or foreign labour) or environmentally unsustainable. The production tax rate would be set to recoup the current cost of government infrastructure and social programs, so that the tax on current ‘bads’ ays for current public ‘goods’.

  1. To recoup the unpaid cost of past government programs and infrastructure (i.e. the interest on the national debt), and to recoup the cost of reclamation and rehabilitation of public lands and the environment (i.e. to pay for past ‘bads’) a progressive wealth tax (not an income tax) would be charged to individuals with net worth in excess of one million dollars. 

The diagram above contrasts this tax system to the current one. It would result in large increases in the retail cost of goods that consume natural resources, pollute or use non-renewable energy. Everything else would become cheaper. There would be no income or consumption tax (though user fees would remain). This would drive both a production shift (to cleaner products and processes) and a tax burden shift (to the wealthier).

Simple, fair, responsible, enforceable and progressive. And revenue-neutral (total overall tax paid would not change). What more could one ask for from a tax system?

May 20, 2003

SURFACING INNOVATION: 24 QUESTIONS TO ASK

Filed under: Working Smarter — Dave Pollard @ 04:29
innovation

Opportunities for a business to become more innovative abound, if you know where to look and what questions to ask. Here is a list of some of those questions, organized by the fifteen attributes of your business you can innovate (innovation isn’t limited to products, you know):

Business Mission & Model
     Is your mission relevant to your customers and  different from your competitors??
    
Customer & Market Scope
     Are some potential customer segments being ignored by your industry?

Enterprise Structure
     Does your structure support experimentation, incubation and scaling of innovations?
    
Core Competencies
     Are they relevant to emerging markets, customers, products and business lines?
     
Strategic Assets
     Do you have too much cash tied up in obsolete & unproductive assets?

Customer Relationships
     Do your customers see you the way you’d like them to?
     Who are your customers? favorite suppliers, and why?
    
Customer Knowledge & Insight
     How can you help your customers serve their customers better?
     How well do you understand your customers’ evolving businesses?

Pricing & Branding
     What does your name/brand stand for in the eyes of customers? 
     How could you break the existing pricing models in use in your industry, to tie price more to value?

Delivery Experience
     How could your customers’ buying experience be made simpler, faster, more valuable?

Core & Enabling Processes
     How could you radically change your customer-facing processes to deliver more value for less?
     How could you make your core processes radically faster, cheaper or better?

Go-To-Market Channels & Approach
     How can you connect better to your best customers, and to new customers?
     How can you make it easier for customers to buy from you?
     Are there other buying channels used by your major customers that you haven?t exploited?
    
Offerings
     Do your offerings provide the real end-to-end solutions customers now demand?
     How can you extend and enhance the life cycle of your current offerings?
     Should you co-develop promising new businesses with your clients?

Offering Systems & Tools
     Do the systems and tools you use to provide offerings enhance the offering, or get in the way?

Suppliers
     Are your suppliers helping you innovate your supply chain processes?
     Are there non-core activities that you should sell to your suppliers or business partners?

Partners & Coalitions
     Do you use coalitions of customers, suppliers, competitors and others to spread risk in new ventures? 

If you’re intrigued by CSFB’s innovation process graphic above, you can read more about it in my paper A Prescription for Business Innovation .

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