I recently wrote that a critical element of Social Networking Applications will be the renewed use of desktop videoconferencing. Not the old, jerky CU-SeeMe, but real, professional quality, simple person-to-person videoconferencing, which I nicknamed Simple Virtual Presence (SVP). In a recent review of alternatives, PC Magazine rated seven desktop video apps (see table following), mysteriously ignoring Microsoft NetMeeting, and also rated several webcams that work with these apps, rating two of them (see note under the table) much higher than the rest.
* Plus: recommended cameras Logitech QuickCam Pro 4000 ($100) or Apple iSight Cam ($150) — both with 640 x 480 pixel resolution SightSpeed has the highest rated video quality, and is free for the first 10 minutes per day and the first 100 minutes per month (after that a flat $30/month flat fee kicks in), but it lacks the bells and whistles to collaborate, and, like VidiTel, isn’t compatible with other systems. Same problem with third-rated VibePhone. And the Apple iChat, with iSight camera, has great picture quality but only communicates with PCs only through AIM Video IM (SightSpeed works with both Windows and Macs). So much for single-standard, open-source development and ubiquity. So then you work your way down to the IM add-ons: MSN’s, Yahoo’s, and the new AIM videoconferencing functionality. These are all free extensions of their respective free IM applications, which most people have on their machines, so anyone with a webcam can converse with you. And some of them have multi-person conferencing, app sharing and white board capability. But these three products have only fair video quality, a critical constraint. But I would guess it’s only a matter of time before these services, in the one-upmanship battle, will offer Sykpe-quality VoIP audio and much better video quality as well. Then watch these tools take off, initially as a means for free long-distance family and friend chats, and then as a new business medium, starting with small business and working their way up. The few reader assessments of these services I could find seem to be all over the map. Anyone tried any of them out and have any comments? Here’s my plan: I’m going to buy a decent webcam this weekend, configure it to work with all three free IM services, and also subscribe to SightSpeed and stay under the 10 min/day free use limit, just to see what difference the superior video really makes. Then, for anyone interested in trying out some of these services with me, I’ll publish all my contact info Monday. Be seeing you. |
March 31, 2004
HELP ME TEST DESKTOP VIDEOCONFERENCING
March 30, 2004
THE GREAT CANADIAN SONG CONTEST – NOMINEES
By the deadline Sunday night, there had been over 100 nominations for the Great Canadian Song Contest. To be eligible, songs had to be written and performed by Canadians, and refer at least peripherally to Canada. I dug through all the nominations and removed those that did not qualify (most often because, no matter how much they may strike us Canadians as distinctively Canadian, there is nothing in the lyrics to stamp them conclusively as such. In a few cases, marked with asterisks, there is some ongoing debate about whether they are describing Canada or not, so the judges will have the additional task of voting on whether they qualify. The objective of the contest, aside from recognizing great writing and composing talent (in contrast to the execrable Canadian Idol, which has nothing to do with Canadian music at all), is to allow Canadians to pull together a compilation of uniquely and distinctively Canadian songs (legally, of course — after all, we are Canadians) as a personal gift for our non-Canadian friends (and for those of our countrymen who deny the existence of Canadian culture).
My biggest disappointment was the vast array of brilliant Canadian writers who have not penned a single unarguably Canadian song (Sarah McLachlan, f’r'instance) and those whose only musical mention of Canada is disparaging, or in parodies or secondary works. And I confess that, lacking Francophone nominators, the selection of French language songs in the list is iffy. So the list below is conspicuous for the absence of a great many enormously talented Canadian writers and composers. Nevertheless, I will now send a ballot to the three brave souls (Robert Cooke, Darren Barefoot and Chris Corrigan) who agreed to beg, borrow or steal a copy of all qualifying nominated songs (there were 76 in all) between now and April 11, and help me winnow the list down to about 12 finalists, which the four of us will then, in a wild exercise in subjectivity, attempt to rank. Additional volunteers to judge will still be accepted. Alert the media — here we go. Attempts to influence the judges in the comments below, or with lavish gifts, are welcome. Attempts to argue with me on my disqualifications from the list will be cheerfully ignored. As in all contests, the judges’ decision, boneheaded or not, is final. |
March 29, 2004
PLAN B
Last week in my article A Sacred Earth Culture I outlined my environmental philosophy, and expressed hope that, with a concerted effort by a lot of people on initiatives like those in my How to Save the World Roadmap, my ‘Plan A’, we can prevent ‘eco-tastrophe’ occurring in this century. I also indicated that, in case that doesn’t suffice, sometime in this century we will need a ‘Plan B’. These are my early thoughts on the unthinkable — what Plan B might entail.
The late 21st century scenario that would/will require this plan is extremely bleak:
Without a radical, global, and improbably fast change in human culture and behaviour, this scenario is inevitable. This is not Malthusian hysterics. It is already the reality in most of the third world, and, contrary to what the corporatists would have you believe, it is getting worse, not better, with globalization and ‘free’ trade. There is no evidence, despite the fact that we are already living well beyond our planet’s means, of any political will to replace our unsustainable economy with one that will allow us to survive. There is no evidence that human population will stop growing at 8-9 billion, as we optimistically predicted a generation ago. As countries like China attempt to emulate the Western economic model, massively depleting their supply of water and arable land, producing pollution in volumes not seen even during the coal era of the industrial revolution, and increasing the demand for already scarce energy resources at a staggering rate, the human ‘footprint’, measured in number of Earths’ sustainable supply of resources, is accelerating even as population growth is decelerating. Economic disparity is growing at a phenomenal rate, both between rich and poor countries, and between the tiny elite and the increasingly destitute masses of people within each country. Biodiversity is shrinking at a rate not seen in 65 million years, and we are increasingly dependent on a few, unsustainable technologies (like the automobile and ‘energy deficit’ agriculture), a few increasingly scarce natural resources (oil, wood and water) and a few highly inbred, chemically-laden, and hence vulnerable and unresilient food sources (the number of varieties of plant and animal species eaten by man in commercial quantities has dropped by over 80% in a generation). And for those who believe technology and innovation will come to our rescue, there is no precedent for the kind of massive, ubiquitous, instantly-deployed human invention and ingenuity that would be needed to transform not only our economy, but more critically its distribution mechanisms, sufficiently to even begin to offset the crises of scarcity and environmental devastation we are obliviously headed for today. Even those who believe in Armageddon always thought it would be Someone Else’s Job to solve the crisis. No matter how much we try to deny it, we are careening out of control, on an icy road going too fast towards a wall we can yet hardly see. Stopping, if it is not already too late, is our job. Those in the driver’s seat are accelerating and looking in the rear-view mirror. And even those who want to stop have forgotten where the brake is, or aren’t in a position to reach it. If we find it is too late to stop, we must have a Plan B, a way to derail the vehicle of of our culture, our civilization, before it hits the wall. It will not be pretty, but for all those who do not romaticize our world ending in apocalypse, it could be our only alternative. To continue the metaphor of the out-of-control vehicle headed for the wall, Plan B involves turning off the motor of civilization, and steering off the road without flipping over. Sabotage without suffering. Unlike almost every other revolution in our history, this one involves killing no one, and saving everyone. The objective of Plan B is to do the following:
Here is the ugly part, the unthinkable, obviously illegal, and hopefully unnecessary, Plan B:
It is not yet the time to launch Plan B. To move forward with these extreme measures now would be seen, understandably, as immoral and irrational, and be labeled terrorism. But in twenty, fifty, seventy years, if we haven’t replaced our culture with a new sustainable culture, there will be billions ready, desperate to implement Plan B, and sympathetic to its cause. If it comes to that, and you find Plan B too distasteful, too radical, you are welcome to teach your grandchildren, whose legacy this catastrophic world will be, to pray. I’m going to teach mine to do something. Because the alternative by then will clearly be death. If and when that time comes, we will know. In the meantime, we can only be ready, and keep working like hell on Plan A. |
March 28, 2004
THE ESSENCE OF KNOWLEDGE
One problem of blogs is that, since they are principally organized in reverse date order (i.e. most recent at the top), some profound wisdom falls off the bottom of each page every day and, unless special effort is made to keep it in people’s minds, it is effectively lost forever. Euan Semple brought to my attention one such wise post, by the incomparable Doc Searls, written almost three years ago about the essence of knowledge, and what that implies for the role of blogs in business and for Knowledge Management (KM).
For the past two weeks I have had the honour of moderating the Association of KnowledgeWork (AOK) online forum, in a wide-ranging discussion of precisely this topic. Here is what I learned from that experience:
And here are five verbatim excerpts from Doc’s brief, brilliant post, words of wisdom that still hold true three years later:
(* This presentation by John Seely Brown includes a wonderful story about the profession of troubleshooting, and how it’s best accomplished by conversations and co-developed stories — not through expert systems and repositories of ‘best practices’) Together, these ten statements — about trust, stories, conversations, experimental incremental improvement of tools, top-down knowledge transfer, human agency, the inherently personal and individual nature of learning and innovation and work, the unfeasibility of teamwork and collaboration, communities as merely collections of one-to-one connections, learning and teaching by thinking out loud, conversation as process not content, blogs as open-ended conversations with people with know-who, knowledge as both personal and social, and the transience and ’self-organizability’ of knowledge and blogs — distil the essence of a decade of critical learnings about knowledge in business, about blogs, and about how we learn and do work. But much of what KM has been ‘about’ since its inception a decade ago — bringing about ‘culture change’, creating vast repositories of content for reuse, and designing standardized, centralized knowledge architectures, infrastructures, and taxonomies — has ignored the axioms implicit in these ten statements and mostly overlooked the fourteen concepts in red above. In other words, most KM to date reflects a fundamental misunderstanding of the essence of knowledge, learning and work. What KM should have been about was understanding and accommodating people’s behaviour, which is almost invariably well-intentioned, and, thanks to human ingenuity, usually quite efficient. And, as Drucker has been telling us for a generation, KM should then have been ‘about’ improving front-line knowledge worker effectiveness, not by burying them in mountains of unnavigable and context-free content, but by providing them with simple tools, training and suggested processes to help them learn better, and do their mostly conversational, consultative, social, individual jobs, better. If your organization doesn’t have a deep understanding of the fourteen concepts listed in red above, and programs to leverage its understanding of these concepts to help improve front-line knowledge worker effectiveness, then it’s probably wasting much of its IT & KM resources, and much of the time and energy of its front-line people. And its approach to Knowledge Management is probably seriously misguided. |
March 27, 2004
WHY HAVEN’T WE DEVELOPED ‘WORK-AROUNDS’ FOR BLOGGING’S LIMITATIONS?
I enjoy reading Dave Weinberger’s Joho the Blog for two reasons: because he’s an incredibly bright guy, and because he gets you thinking about things you don’t ordinarily get around to thinking about (due to a combination of lack of imagination and lack of time). I don’t have time to think, I’m too busy blogging. If that’s your problem, Dave’s the cure for what ails ya.
I’ve talked on these pages before about the limitations of blogs: Their inaccessibility to the technologically inept, the immense difficulty of building an audience (and even finding others to ‘talk with’) when you’re a newcomer to blogging and hence subject to Shirky’s Power Law (first one in gets all the attention). To me, the greatest limitation is blogs’ lack of integration and ‘transitionability’ with other communication tools. Why haven’t we developed generally-accepted work-arounds that allow us to transition from blog comments to e-mail threads, IM, telephony, wikis and other tools, and back again? Have we become so used to being led around the nose by the functionality (and lack thereof) of communication tools that we’ve lost our imagination and social will to develop means to jump to better tools when the one we’re working isn’t optimal? Skype was one of the Top Technologies of the Year in Business 2.0’s list, and it’s wonderful, and free, so why isn’t everyone using it to extend the relationships they develop on blogs? And why are webcams still ridiculed, when everyone agrees facial expresssion and bosy language add immensely to communication, and we now have the high-speed bandwidth (well, 47% of us have anyway per a recent study) to accommodate multi-media conversations? Why do so few people take up my (and others’, from what they tell me) invitations to call them, Skype them, IM them, to allow the iteration (back-and-forth) that is the essence of true conversation? And why, when we do make that transition, and meet someone who’s become a ‘friend’ through our blogs, is the first meeting or conversation in aother medium so awkward, even jarring? That’s all I have today — a lot of important questions, and no answers. Thanks to Dave for raising the issue. If anyone has any thoughts or answers on this, I’d love to hear them. Even additional questions are welcome. And if you’d like to use another, more robust tool than blog comments or e-mail to converse about this, just ask. |
March 26, 2004
GAMBLING ON FREE TRADE
The World Trade Organization ruled Wednesday that US restrictions on overseas-based Internet gambling operations violate ‘Free’ Trade laws.
The ruling has huge repurcussions, and the Bush administration vowed an immediate appeal. The reaction from the US was hysterical, in both meanings of the word. “It’s appalling,” said Representative Bob Goodlatte, a Virginia Republican. “It cannot be allowed to stand that another nation can impose its values on the U.S. and make it a trade issue.” If course, imposing US and Western values on other nations is precisely what ‘free’ trade does. And the whole principle of the ‘free’ trade deals brokered by corporatist interests behind closed doors is to subvert and subordinate national laws to the ‘broader’ interests of international trade (read: the interests of multinational corporations and the governments they finance). Under such agreements domestic social and environmental laws can be overturned as a ‘restriction on trade’, to the extent they exceed the lowest standards in any of the signatory countries to the agreement. Social laws include not only labour laws, but any laws that impede the unregulated flow of goods and services across borders, including anti-gambling laws. In principle, therefore, the US hasn’t got a leg to stand on. But in law, of course, money buys the best lawyers and allows rich murderers and criminals to go free, while the poor, even if innocent and in the right, usually lose. And if money doesn’t buy off the WTO, the US has already signaled that it will consider itself above the law, and ignore it. Several members of Congress said they would rather have an international trade war or withdraw from future rounds of the World Trade Organization than have American social policy dictated from abroad. The Bush regime, which has promised its corporatist backers to pursue ‘free’ trade, cannot break its old unilateralist habits when things don’t go its way. Bush has yet to learn that ‘my way or the highway’ is not a negotiation strategy. “The U.S. says it wants open competition,” said Sir Ronald Sanders, Antigua’s foreign affairs representative. “But it only wants free trade when it suits the U.S.” The unresolved question is whether international Internet service businesses can be regulated at all. But that’s a ‘World of Ends‘ issue. Right now, to the American trade imperialists and anti-gambling lobbies, it’s an ‘End of the World’ issue. Expect much moaning and wringing of hands. |
THE EMPIRE STRIKES OUT
![]() Every once in awhile I find an article that simply speaks for itself. It cannot be improved by summarizing, annotating, digesting or synthesizing. The Empire Strikes Out, by Kenny Ausubel in Orion Magazine Online, is one such article. Here it is: NATURE BATS LAST For all the chatter about the Age of Information, we really seem to be entering the Age of Biology. We didn’t invent nature. Nature invented us. Nature bats last, as the saying goes and, more importantly, it’s her playing field. We would do well to learn at least some of the ground rules. The great ecological play takes place in a food web that makes no waste, powered by a solar economy that neither mines the past nor mortgages the future. Some of its guiding principles are diversity, kinship, symbiosis, reciprocity and community. It’s alive. It’s intelligent. It’s connected. It’s all relatives. One of the beauties of biology is that its facts can become our metaphors. These underlying codes may also serve as inspiring parables for how as human beings we might organize a more just, humane, and authentically sustainable society. Life is intimacy interconnected. As a culture we’ve made a basic systems error to believe that we exist somehow separate from nature, or from one another. That illusion could prove fatal at this momentous cusp, this time at which our turbo-charged technologies and overwhelming numbers have given us, for the first time in history, the capacity to blow it on a planetary scale. Our globalized corporate empire menaces the future of the entire biosphere. Empires are castles made of sand: They always crumble, they always fade away. But by the time this empire strikes out, the biological game could be all but over. Corporate globalization is killing off its host — and ours. Gary Larsen once did a cartoon in which a ship is sinking, and a pack of dogs crowded into a lifeboat are watching it go down. The lead dog says to the others, “OK — all those in favor of eating all the food all at once, raise your paws.” That’s economic globalization in a nutshell. The real-world situation that is spontaneously combusting today is a perfect storm of extreme environmental degradation and rolling infrastructure collapse. It is by no means the first time this has happened. Previous civilizations have slid into ruin through self-induced environmental catastrophe, but in the past the damage has always been localized. But there’s more to it. They had foolish leaders…who embroiled them in destabilizing wars and didn’t pay attention to problems at home. HISTORY LESSON: DISINTEGRATION OCCURS SUDDENLY, JUST AFTER THE PEAK As Jared Diamond pointed out in “Guns, Germs, and Steel,” these societies met their demise by cutting down forests, eroding topsoil and building burgeoning cities in dry areas that eventually ran short of water. Sometimes hastened by sudden climate change, the ensuing disintegration occurred suddenly — in a matter of a decade or two after a society reached its peak of population, wealth and power. Because that pinnacle also marked maximum resource consumption and waste production, it produced unsupportable environmental impacts. But there’s more to it, Diamond says. “They had foolish leaders…who embroiled them in destabilizing wars and didn’t pay attention to problems at home. They were overwhelmed by desperate immigrants, as one society after another collapsed, sending floods of economic refugees to tax the resources of the societies that weren’t collapsing.” When Diamond studied the ecological downfall of Mexico’s ancient Mayan civilization, he determined that the final strand in its unravelling was a crisis of political leadership. “Their [leaders] attention was evidently focused on the short-term concerns of enriching themselves, waging wars, erecting monuments, competing with one another, and extracting enough food from the peasants to support all these activities.” Sound familiar, fellow peasants? Today we’re going mano a mano with the whole biosphere, and she’s responding with her own form of deregulation. The planet is reeling from record-smashing temperatures, violent storms, long-term droughts, hundred-year floods, unstoppable fires, massive insect infestations, migrating disease patterns, rising seas, and a level of species extinctions not seen in 65 million years. Twelve-thousand people died in France this summer from record-setting heat. In Phoenix, Arizona, people’s flip-flops melted on the pavement. One woman who tripped and fell face-first on the sidewalk was rushed to a burn unit. And global warming is just getting going. Last year, the White House pressured the EPA to hit the delete key in its state-of-the-environment report regarding the forty-weight connection between global warming and the burning of fossil fuels. The US political class says we need more scientific study while they march us backwards into the 21st century dragging sacks of coal behind them. But the science is unequivocal: It’s no longer a matter of connecting the dots. It’s a matter of connecting the elephants in the room. Global warming means more and bigger storms, and one of the most striking images from the relatively mild Hurricane Miserabel was the battered mall of the Washington Monument. A large stand of flagpoles forlornly flew the stars and stripes, shredded to tatters by the violent weather. As the great urban farmer Michael Abelman said, “After all, what good is a country and a flag if there is no more fertile soil, no ancient forests, no clean water, no pure food? If you really love your country, protect and restore some wildness. Support local agriculture. Plant a garden. Those who work to protect and restore these things are the real patriots.” THE BREEDING GROUNDS FOR TERRORISM HAVE THE WORST ENVIRONMENTAL DEVASTATION AND POVERTY In truth, the US political class is clueless. Its only plan is to eat all the food all at once. Although the empire may seem awesomely powerful, it’s coming apart at the seams. But what is also true here and around the world is that people are stepping up with real solutions. There’s a new superpower: Global popular movements. They are growing from the bottom up, taking back control over our lives, our communities, our economies and our cultures. People are again starting to assume responsibility for the lands, the waters, the forests, and the global commons we all share. People worldwide are rejecting the deification of the market over environmental and human rights. As Amory Lovins has said, “Markets make a great servant but a bad master and a worse religion… And a society that tries to substitute markets for politics, ethics, or faith is seriously adrift.” There are brilliant scientific and social innovators among us who’ve been patiently incubating the seeds of successful local, regional, and even societal plans for the transformation to a sustainable civilization. An alternative globalization movement of unprecedented proportions is taking shape, weaving a green web of innovative models grounded in true biotechnologies and social equity. This new world is being born right now before our eyes. It mimics the decentralized intelligence of living systems, the innate democracy of life. It’s founded in the recognition that the first homeland security comes from environmental security. Our civilization’s out-of-body experience is screeching to a halt as we awaken to our absolute dependence on natural life-support systems and our interdependence with all life. Cleaning up the environment will happen only when we clean up politics and reclaim our government. In a world where half the people live on $2 a day or less, we can have no peace. The world’s most dangerous political hot spots and breeding grounds for terrorism are exactly the same places with the worst environmental devastation and poverty. Go figure. DEMOCRACY IS NOT A SPECTATOR SPORT We’re entering into unknown territory. There will be little to hold onto. It could be a time of unimaginable suffering and loss. But it will also be a renaissance of flourishing creativity and deep healing. The regenerative capacity of nature is powerful beyond our imagination. And the boundless nobility of the human soul is arising everywhere in waves of caring and kindness. Our social security is being woven in community, as people gather to mend our shredded social fabric and solve problems together. There is as much cause for hope as for horror. And we know we must prevail. We can start by attending to our worst wounds. In very practical terms, the solution is to invest in our problems. We need a Green New Deal, a massive global investment in repairing the environment, transforming our infrastructures, and restoring people. The measure of any solution is whether it solves for pattern by resolving multiple problems in one fell swoop. What’s called for is strong government leadership to reboot the system. We need an immediate global Marshall plan of clean, renewable energy, and the re-design and rebuilding of our decaying infrastructures and clotted transportation systems. We can jump-start a permanent transition to an ecological agriculture that produces healthy, nutritious food in regionalized foodsheds — restores the land, air and water — and revives rural economies thriving with small and medium-sized farms. We need a just legal system that puts human and environmental rights above corporate rights. All these programs will yield dramatically positive results — environmentally, economically, socially and spiritually. And all of it is attainable. In great measure we already know what to do, in practical terms, to realize this vision. The vexing bottleneck we face is political, not technological. As the Italian dictator Benito Mussolini, known as The Father of Fascism, said in a refreshing moment of candor, “Fascism should more properly be called corporatism, since it is the merger of state and corporate power.” As the whole world becomes a company town, democracy is in peril of becoming a phantom limb, severed from the body politic while we imagine it’s still attached. Cleaning up the environment will happen when we clean up politics and reclaim our government. Democracy is not a spectator sport. Voting is not something we can do just every two or four years. We need to vote every day with our lives. The coming environmental blowback and social dislocation could just as easily swing us toward martial law and totalitarian rule. If we don’t change direction, we will end up where we’re heading. Thanks to Jeff Gold of the Ontario Green Party for the link. |
March 25, 2004
ANTHEM, REVISITED
Last week I wrote that I thought John Kerry, America and the world need an anthem for change, something to galvanize the opposition to the Worst President in the History of the US and the damage he has done to the world on so many fronts in the last three years. As a result of the responses I received, I’ve sampled over 150 anti-war and protest songs. There are some great songs among them, but the best are about specific events, and don’t lend themselves particularly to the situation we find ourselves in, in 2004. And I really do believe that, in the face of a self-described ‘war president’, who has in fact waged war on personal rights and freedoms, on women, on children, on the poor and the sick and the homeless, and on everyone that doesn’t share his warped and paranoid extreme right-wing vision for the future, our anthem should be a song of peace.
One song I discovered was a 20-year-old Peter Paul & Mary song (it was played on a PBS special this week, backed by a children’s choir with candles, and was very moving). It’s called Light One Candle and it goes like this:
The song is about the story of the Maccabees, who resisted the oppression of their people and of the Jewish faith, and whose bravery is remembered in the Hanukkah lighting of the Menorah candles. It is sung also on Children’s Memorial Day, the second Sunday in December, when those who have lost children to war or other causes light a candle to remember them. It has also become, according to this site where you can listen to the song, “an anthem for the Jewish ethical legacy; Judaism’s commitment to a better world.” It has been embraced by the Israeli congregations calling for peace and an end to the occupation of Palestinian lands. The version on the above link is rather plain — if anyone finds a version online with the children’s choir backing PP&M, let me know. I like this song, and it is a song of peace and defiance. And I like the idea of a Jewish song as an anthem against Bush, whose endorsement of the current war-mongering Israeli Prime Minister in a cynical attempt to co-opt Jewish voters has merely opened up deeper divisions in America. But this song is a bit vague, I think, for the immediate task at hand. My next discovery was a song by Peter Stuart, who you may remember from a group called Dog’s Eye View, which had a hit called Everything Falls Apart. Peter, who’s now solo, has written a song called Waiting for Peace to Come. You can listen to or download it here, and its lyrics go like this:
There’s always the old standby, of course, Dylan’s The Times They Are a’Changin’. Just in case anyone alive hasn’t heard this, you can listen to it here. The lyrics are as follows:
At the risk of being charged with sacrilege, or violation of intellectual property law, I’d like to suggest we update The Times… with some new and topical lyrics. The battle is no longer generational, it’s ideological. So suppose we sang these lyrics instead:
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March 24, 2004
MAKE YOUR OWN CARTOON
Whew! Do I ever have renewed respect for cartoonists now. This is hard, even if you don’t have to worry about the artwork. Now it’s your turn. Yes, you can be a serious comic art student, too! To make it even easier, I’ve even cut and pasted some clip-art for you. All you have to do is provide the captions. Just copy the jpg below (DIYCartoon.jpg) to your graphics software, type in the captions, and post to your blog. Or just post your suggested dialogue as a comment to this post. Doonsbury look out. |
March 23, 2004
HOW TO INCREASE YOUR READERSHIP
![]() My Blogging Table of Contents has six articles to help you assess and improve the quality of your blog, and attune it to the interests of your target audience. The “What the Blogosphere Wants More Of” list way down at the bottom of my right sidebar has some more ideas. This article distils it all down to the ten things you can do that are most likely to increase your readership, and keep it growing. Marketing 101 for Blogs. THE TOP FIVE WAYS TO IMPROVE YOUR BLOG… Marketing is useless if you don’t have a good ‘product’. Here are five ways to ensure you do.
Once you’ve got a world class ‘product’, here’s how to get people to look at it.
And finally: Be patient — Viral marketing is very effective but takes time to work. Stick with what you’re doing, especially if people are complimenting you — word will spread, and the audience will come. And be yourself. If you try to affect a style that isn’t ‘you’ it will come off as forced or dishonest. |

By the deadline Sunday night, there had been over 100 nominations for the Great Canadian Song Contest. To be eligible, songs had to be written and performed by Canadians, and
Last week in my article 
One problem of blogs is that, since they are principally organized in reverse date order (i.e. most recent at the top), some profound wisdom falls off the bottom of each page every day and, unless special effort is made to keep it in people’s minds, it is effectively lost forever. Euan Semple brought to my attention
I enjoy reading Dave Weinberger’s
The World Trade Organization 
Last week I wrote that I thought John Kerry, America and the world need an anthem for change, something to galvanize the opposition to the Worst President in the History of the US and the damage he has done to the world on so many fronts in the last three years. As a result of the responses I received, I’ve sampled over 150 anti-war and protest songs. There are some great songs among them, but the best are about specific events, and don’t lend themselves particularly to the situation we find ourselves in, in 2004. And I really do believe that, in the face of a self-described ‘war president’, who has in fact waged war on personal rights and freedoms, on women, on children, on the poor and the sick and the homeless, and on everyone that doesn’t share his warped and paranoid extreme right-wing vision for the future, our anthem should be a song of peace.





